The Health Copywriter That Helps You
Attention integrative health practitioners and health coaches…
You can have happier clients, while charging higher prices with lower workload. Yes, that’s possible when you have the right signature health program.
Do you want:
- More happy clients because they get amazing results.
- More income to do what you’re passionate about.
- More quality time with your loved ones.
You can enjoy all these benefits:
- Without spending day and night glued to your screen.
- Without spending all day posting and commenting on social media.
- Without spending hours trying to produce content your audience will love.
The Health Copywriter For Health Coaches…
Hi, I’m Samuel Ng. My last name is NG, it stands for No Gluten, that’ll help you remember 🙂
I was born and raised in Singapore. I’m a marketing strategist with the skills of a copywriter, email marketer and content marketer. I put health copywriter in my title to make it easier for you to understand what I can do for you! Now, you know!
I developed systems and processes to produce copy and content that enroll more high paying clients. I’ve been doing remote work for many years, way before 2020.
Health Copywriter vs AI
Why work with a health copywriter when AI is cheaper and faster?
This is a valid question! What’s better than AI? A health copywriter who uses AI to produce persuasive copy and engaging content. It’s better than trying to use AI to replace human creativity. AI doesn’t compete with humans, it complements humans and helps to stretch our creativity. (I trim down and edit everything written by AI.)
What can AI do better than humans?
- Data Analysis: AI can process lots of data quickly. It can analyze consumer insights, market trends and campaign performance with precision.
- Content Generation: Generative AI can produce content (text, images, audio and video) for your website and social media. It can also repurpose your existing content into different formats for different platforms.
- Campaign Optimization: AI-powered tools can optimize marketing campaigns by adjusting targeting, bidding strategies and ad creatives. These systems can continuously learn and improve based on performance metrics to maximize your returns.
All these will only work when a human prompts the AI in the right manner.
What can humans do better than AI?
- Creativity: AI can generate content but it often lacks the creativity and originality of human writers. Humans can conceive unique ideas and craft personal stories to evoke emotions better than AI.
- Empathy: We humans have empathy and emotional intelligence to understand the nuanced needs and desires of our audience. This allows humans to create authentic connections and resonate with their audience on a deeper and more human level.
- Adaptability: We humans excel at adapting to changing circumstances. When needed, we can pivot quickly in response to market changes or any unexpected events.
- Brand Voice: A consistent and relevant brand voice requires a deep understanding of your values, your personality and your ideal audience. Humans can add authenticity into various types of communications to build trust.
- Complex Problem-Solving: Humans are good at solving complex, ambiguous problems that require intuition, critical thinking and creativity. While AI can analyze data and optimize campaigns, it may struggle with strategic decision-making.
- Humor: Humans are more hilarious than AI! We can share funny daily stories that make others laugh. This is a great way to connect with people and AI won’t be able to do that as well as you and I.
You don’t have to choose between humans and AI because you can get the best of both worlds! When we as creative humans use AI as an assistant, we can create more persuasive copy and more engaging content with less effort and in less time. Since we don’t need any coding or technical skills to use AI, the learning curve is short.
Why do I focus on helping you enroll clients?
- Without clients, you don’t have a wellness practice. You’re just posting content on social media as if you’re their unpaid employee.
- Without clients, you won’t get to do what you love, which is helping others get their health back with natural means.
- Without enough clients that pay you well, you’ll have financial stress. When you’re stressed, it’s hard to focus on serving your clients. It can even affect your physical and mental health.
What does it take for a health coach to enroll clients?
Enrolling clients requires some skills in sales and marketing. This can be a tricky area to navigate but working with me will bring you more ideal clients while saving you time and reducing your headaches!
Too much on your plate?
As you’re about to enroll new health clients, there is a long list of tasks you need to do. Social media, videos, podcasts, blog posts, email newsletters, website creation, copywriting, design and more. Plus creating a system and setting up the technology that enables all the above.
As you’re going through this process, your task list seems to get longer! Each task takes longer than you expected. You seem to need more apps or tools than you think. Even if you’re organized and even when you have an assistant, you’re still getting lost in the shuffle!
It doesn’t have to be that way! Here’s a little secret… NOT every task will help you enroll more clients or help your clients transform their health. Only a handful of tasks will help to grow your practice
Remember, your goal is to enroll and serve clients, not to become an expert at completing a long list of tasks. Especially when most tasks have little to no impact.
Where’s your focus?
When you chase two rabbits, you will catch neither.
– Ancient Proverb
Many health and wellness practitioners try to create too many offers. Such as 3 coaching programs with 3 options each, 5 courses and 7 ebooks. Also, scripting that brand new webinar and trying to post on social media 3 times a day. No wonder the tasks are endless! That’s overwhelming!
Too little grass fed butter on gluten-free bread! Are you spreading yourself too thin? It happens when you go after too many things at the same time. Stop putting so much unnecessary stress on yourself! Do one thing at a time. Your nervous system will thank you!
What if you only need 3 steps to enroll more clients?
These 3 simple steps are all you need to enroll more clients.